Allkinds is a bath and body brand built around individuality, fun, and self expression for kids and teens, with six distinct product worlds each carrying their own personality, colour, and scent story.

As Senior Digital Designer I developed and executed the motion identity for each product range, bringing every world to life across paid media, social content, and in-store digital signage. I produced the full suite of digital marketing assets including EDMs, website graphics, and paid media campaigns, ensuring a consistent and dynamic brand presence across every touchpoint. The work spans campaign design, motion graphics, OOH, and VM signage. A brand that never sits still, across every surface it touches.